While designing a vinyl banner, you must remember that the design must be clear, concise and must provide enough information. With this, you can rely on the images and color in order to create excitement. If you have a picture with best colors, that’s small, uneventful and not at all noticeable, then you will never get the return which you are looking for.
If the vinyl banner provides large image with the right colors, you have to maximize your position. For example, if you own a coffee shop and the promotion is to buy a cup of coffee and get a donut free, you need to create images of the coffee and a donut. A donut with the pink icing may be the choice or create a donut which has yellow icing. This does not bring the color which pulls the eye in; it allows the focus to be on the donut, which is the item that can be received for free.